Bing has established a change with their AdWords policy on financial products .
At the time of July 13 (2016) Google “will not enable advertisements for loans where payment is born within 60 times of the date of issue” nor will they show adverts for “loans having an APR of 36% or more.”
They cite individual security once the cause for this change, particularly that “research indicates why these loans may result in unaffordable re re payment and default that is high for users.”
This really is a cause that is noble it is this truly the explanation?
Google Is A Payday Lender Investor
That Google is invested in a Payday lender, would you believe me if I told you? Well, in accordance with this , and several other articles, Bing Ventures is definitely an investor in payday lender LendUp.
Why don’t we begin with the text between Bing Ventures and LendUp.
At first, whenever you lookup the listed investors of LendUp , you’ll not see Bing Ventures listed. And soon you learn that the Venture Capital Investment Arm of Bing has become understood merely as GV:
Let me reveal GV’s very very own entry in Crunchbase. Note the furthest departure that is possible commonly-known logo design and color scheme, keeping just the iconic G.
Exactly Exactly Exactly Exactly Exactly Just How LendUp Even Compares To Bing’s Pay Day Loan Ideals
Now that individuals established that Bing Ventures is, in reality, committed to a Payday Lender, let us have a look at the way they are assisting to “reshape a fairly terrible industry”, since this article within the Wall Street Journal place it.